Marketing Specialist

ABOUT THE EMPLOYER

Our client is a US based company in the sphere of logistics. They are creating a Transportation Management Software, accessible to the entire freight network.

WHAT WILL YOU WORK ON?

Email Marketing:

– Execute email campaigns to inform customers about new updates.

– Oversee email automation, optimizing and improving campaigns.

Content Marketing:

– Implement SEO strategies to boost our website’s visibility.

– Produce well-researched blog posts and ‘How-to’ articles.

– Develop and maintain landing pages and product pages.

Video Marketing:

– Create informative training videos.

– Produce short Youtube/Instagram/Twitter videos to promote our products.

Social Media Management:

– Manage our social media profiles to engage with the audience and establish a strong online presence.

Link Building
– Develop and execute link building strategies by identifying high-quality directories and relevant external platforms.
– Build and maintain relationships with industry influencers and webmasters to secure valuable backlinks.
– Monitor and analyze link performance, ensuring continuous improvement in search engine rankings.

WHAT SKILLS AND EXPERIENCE ARE WE LOOKING FOR?

– Proven experience in a marketing role with the responsibilities mentioned above.

– Knowledge of various marketing tools (Ahrefs, Semrush, SimilarWeb)

– Ability to work with Analytics tool (Google Analytics, Grafana, Heatmap)

– Strong understanding of SEO, email marketing, and social media platforms.

– Exceptional written and verbal communication skills.

– Proficient in content creation.

– Ability to work in a fast-paced, high-growth environment.

– Advanced level English proficiency.

Working Hours: 1pm to 10pm Tashkent time